HOLT SEAFOOD

Published: 29 March 2026

Seafood Expo Global 2026: What the Largest Event in its History Tells Us About the State of the Market

Seafood Expo Global 2026 is set to be the largest edition in the event’s history, with over 80 countries represented and 52,000 square metres of exhibit space. A key session on the global economic outlook for seafood covers trade tensions, EU regulatory shifts, energy costs, and consumer price pressure. What it means for buyers and suppliers navigating a more complex market in 2026.

The 32nd edition of Seafood Expo Global, taking place this year, is set to be the largest in the event’s history, bringing together producers, processors, distributors, and buyers from across the global seafood trade.

One of the headline sessions, titled “High Stakes, Shifting Tides: The Global Outlook on Seafood, Trade, Economic Pressure Points and Opportunities,” will provide attendees with a tailored economic outlook for 2026. The session is expected to cover the effects of US-China trade tensions on global seafood supply chains, the impact of EU regulatory changes on import documentation and sourcing decisions, energy price volatility and its effect on cold chain and processing costs, and the growing pressure of consumer price sensitivity across retail and foodservice markets.

For Holt Seafood, trade events like this are an important part of staying close to how the market is shifting. The Barcelona team regularly engages with European buyers and partners to understand firsthand what is driving decisions on sourcing and supplier selection.

What a record attendance signals:

  • Demand for face-to-face business development is strong after years of disruption
  • Suppliers and buyers are actively seeking new partnerships and alternative sourcing routes
  • Regulatory complexity is driving buyers to seek suppliers with strong documentation and compliance capabilities
  • Smaller, relationship-driven suppliers are increasingly valued over large commodity traders

The fact that this year’s event is the largest ever, according to Seafood Expo Global organizers, reflects a market that is active, evolving, and increasingly focused on supply chain resilience over pure cost efficiency.

“Buyers are not just looking for product. They are looking for partners who can help them navigate a more complex trading environment.”

What do we do?

Our business focus is to provide our customers with a clear, reliable supply chain, allowing them to focus on selling their product.  We have established strong alliances with factories in China, Thailand, Indonesia, Africa and South America, enabling us to focus on product development and value added services for our customers.

Who are we?

Holt Seafood Company is a family-owned multi-generational business established in 1989 by Beverley and Neil Holt. Headquartered in Sydney, Australia, with European operations now based in Barcelona, Spain, we remain proudly independent and family-run across generations.

Why work with us?

Over 35 years in the industry has taught us what buyers actually need: consistency, reliability, and a supplier who doesn't disappear when things get difficult. We maintain direct relationships with our factories, manage quality at the source, and ensure full traceability from catch to delivery.

Have any questions regarding our business?

We’re here to help. Whether you’re curious about our products, services, partnerships, or just want to learn more about how we operate, our team is ready to answer your questions.

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